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January 10, 2014updated Jan 13, 2014

Hasselblad Lunar Limited Edition: Only 200 Models Released

By Chris Boyle

Hasselblad Lunar Limited EditionHasselblad has announced the launch of a brand new limited edition camera, which only 200 people in the world will get to own.

The Swedish brand’s Lunar range, first launched last year, was inspired by the company’s first camera in space – the now legendary Hasselblad 500C.

The Hasselblad Lunar Limited Edition, bristling with latest capture technology and crafted in lightweight titanium, boasts a sumptuous, unique red Tuscan leather grip, a black leather shoulder strap accented with red stitching and an exclusive PVD matte gold-treated top plate.

The limited edition model comes with a ‘before tax’ price tag of €7,200 ($9,839).

Hasselblad has timed the launch of the latest edition in its highly popular Lunar range to coincide with Chinese New Year (Jan 31st).

Hasselblad CEO Ian Rawcliffe said: “Our Lunar mirrorless, interchangeable lens camera range embraces all the advanced technology found in top DSLR models and each unit in this latest Limited Edition version is offered sequentially numbered.”

“This is a unique opportunity for a very small number of discerning photographers who want high-spec shooting capability linked with matchless Italian craftsmanship in a point and shoot camera, to invest in a photo-capture icon,” he added.

The feature-rich 24 megapixel Hasselblad Lunar Limited Edition camera incorporates full HD video capability and bundles with a black E-mount 18-55mm lens. The camera’s wide range ISO sensitivity allows the user to shoot in almost any light. In addition, the unit’s special PVD (Physical Vapour Deposition) finish provides hardness that is second only to diamond.

For more information, go to:

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