Zurich is situated in the north of Switzerland and has a population of 1.3 million.
Attracting over one million visitors per year, the city is a prime destination for the elite traveler and has already played host to some of the entertainment world’s finest. It is also home to many celebrities, including Roger Moore, Tina Turner and Phil Collins.
Often rated as the wealthiest city in Europe and one of the cleanest cities in the world, Zurich is also the hub of major business, commercial and cultural activity in Switzerland. Home to some of the biggest banks in the world, it has also become a leading financial city on a global scale. The low tax rate has attracted many CEOs and multinationals, with many overseas organizations relocating their headquarters to Zurich. The city is also a focal point for research and development. There are plenty of attractions for the elite traveler in Zurich. Well known for its watches, chocolate and museums, visitors can also enjoy Lake Zurich, one of the cleanest lakes in the world with a striking promenade. Swiss hospitality is second to none and it is also one of the safest countries in the world.