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November 19, 2013

Berluti Opens New Parisian Maison

By Chris Boyle

Berluti Paris MaisonBerluti has announced the opening of a brand new two-floor Maison at the prime location of 14 Rue de Sèvres, Paris.

The opening marks the union of master boot makers Berluti with Arnys – the master tailors – on the very site where the fabled French outfitters have been perfecting their trade since 1933.

Beyond the architectural incorporation of their historic premises, Berluti will keep Arnys’ elite team of cutters and tailors for the creation of a new Grande Mesure service.

Antoine Arnault commented: “After the successful consolidation of our bespoke boot-making service and the introduction of ready-to-wear under Alessandro Sartori, the Grande Mesure service will offer bespoke tailoring of the same exacting standards in quality, rarity and individuality.”

For the Maison’s architecture, Gwenaël Nicolas revisits the classic Berluti codes of leather and patina finishes. As for the interior design, traditional French classicism has been brought into dialogue with 20th century modernism.

The foundations of Berluti date back to Paris in 1895 and have been built by four generations of the Berluti family, who have cultivated exceptional know-how in the mastery of last making, a deep understanding of fine footwear and a passion for leather and patina.

Berluti today is far more than a prestigious boot-maker; in 2005 fine leather goods were introduced and, in 2011, with the appointment of Artistic Director, Alessandro Sartori, a complete clothing collection launched.

Today Berluti’s bespoke and ready-to-wear collections of shoes and clothing offer a vocabulary for menswear that is innovative yet faithful to its tradition. Attention to detail, respect for skill in cutting and assembling, and of course, style form the cornerstones of Berluti’s culture. This year, the brand has expanded its network of stores, including its first Maisons in Paris, London, Shanghai and Tokyo and soon New York.

www.berluti.com/en

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