View all newsletters
Latest in Luxury - Sign up to our weekly newsletter
  1. Style
  2. Watches
  3. Watch News
November 26, 2013

Jaeger-LeCoultre Pieces Raise $790,000 USD at (RED) Charity Auction

By Chris Boyle

Jaeger-LeCoultre Atmos 561 by Marc Newson (RED)_A (RED) Auction celebrating the very best of design and innovation has raised $12,883,000 USD to fight against AIDS in Africa.

Two of the world’s foremost design pioneers, Sir Jonathan Ive and Marc Newson, collaborated with musician and philanthropist Bono to organize and curated the event.

Proceeds from the November 23 2013 sale at Sotheby’s New York will benefit The Global Fund to fight AIDS, tuberculosis and malaria.

The auction featured icons of design selected by Sir Jonathan Ive and Marc Newson as well as works personally customized by the pair, from disciplines as diverse as space travel and lighting design to contemporary art and rare automobiles.

The custom Jaeger-LeCoultre Atmos 561 clock with unique red accents created for the (RED) Auction and estimated at $20,000 to $30,000 raised a total of $425,000 (USD).

The Jaeger-LeCoultre Memovox Tribute to Deep Sea watch, which has been customized with a unique red dial and the (RED) logo engraved on the back of the watch, estimated at $10,000 to $15,000, sold for $365,000 (USD).

In total, the (RED) auction raised $12,883,000 USD to fight against AIDS in Africa.

Content from our partners
Indulge in the Summit at Beverly Wilshire, A Four Seasons Hotel
The Ultimate Mountain Retreat in the Heart of Telluride
Celebrate National Mezcal Day with Clase Azul México

Select and enter your email address Be the first to know about the latest in luxury lifestyle. Get the latest news on hotel openings and in-depth travel guides. Get insider access to exclusive promotions and special offers from our luxury partners.
Visit our privacy Policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thank you for subscribing to Elite Traveler.

Websites in our network