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December 2, 2013

Ulysse Nardin Opens Boutique in New York

By Chris Boyle

UlysseNardin_091Luxury Swiss watch manufacturer Ulysse Nardin has opened its third boutique in the New York.

Ulysee Nardin has opened a new boutique at the Ritz-Carlton in New York.

Baseball pitching legend Randy Johnson and pianist Lola Astanoya, brand ambassadors for Ulysse Nardin, attended a cocktail party at the hotel in celebration of the opening.

Ulysse Nardin has joined forces with Jeffrey Khalaf and Michael Rosenberg of The Timepiece Collection in New Jersey to open the Boutique. The Boutique features a collection of over 100 of the company’s finest timepieces, including several models from the Limited Edition Boutique line.

The Boutique is designed as homage to the brand’s nautical heritage with timepieces displayed in portholes and anchors hung on the walls. In addition to the New York boutique, Ulysse Nardin recently opened a boutique in Geneva, Paris and Singapore, joining the 18 boutiques that can currently be found around the globe.

“We are thrilled to be expanding our 167 year-old brand and venture into the New York market with our partners Jeffrey Khalaf and Michael Rosenberg who have been in the retail watch industry for over 10 years,” said Nelson Lucero, vice president of sales and marketing for Ulysse Nardin.

“Timepiece enthusiasts of New York are very passionate aficionados and we cannot wait to provide them with another destination where they can not only find limited edition pieces, but can also experience the craftsmanship, quality and innovation at work,” he said.

The Limited Edition Boutique line includes the Blue Toro, the Boutique Freak Diavolo, the Blue Executive Dual Time and the Boutique Diver, and the company has plans to unveil several exclusive, new men’s complications later this year.

Watch aficionados can also find the innovative Stranger watch, the world’s first music box watch, as well as the Big Unit which launched in conjunction with baseball legend Randy Johnson.

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