The Suite

A plush, cosseting suite smack bang in the middle of one of London’s most bustling areas, The Penthouse at Broadwick Soho is prim, pretty and undeniably luxe – and offers much-needed respite from Soho’s party culture. The suite’s design is maximalist without being overpowering: think, gilded mirrors, clashing patterns and glittering chandeliers. Thoughtful touches abound, from the fun cocktail bar set-up (tip: check inside the elephant structure) to the Italian-made Frette bed linens and state-of-the-art in-room entertainment. Soho may be the night owl’s domain, but The Penthouse makes staying in ever so tempting.

The Hotel

Nestled in the vibrant heart of Soho, where some of the city’s best restaurants rub shoulders with world-class theaters and electric bars, Broadwick Soho blends urban sophistication with a boutique charm. Inspired by the lively character of the neighborhood, its interiors (by Martin Brudnizki) showcase a mix of contemporary design and classic elegance. The hotel’s rooftop bar offers panoramic views over London, while its hot-ticket restaurant, Dear Jackie, highlights classic Italian dishes with a modern twist. Head to the adjacent bar, Bar Jackie, for a post-dinner cocktail. With its intimate atmosphere and stylish aesthetic, Broadwick Soho offers a distinctive stay in one of London’s most dynamic districts.

Amenities

• Facilities for disabled guests
• 24-hour Front desk
• 1 restaurant
• Pet-friendly
• 3 bars