“Our City’s travel and tourism industry is as important today as ever, and we’ve invested in new tools to attract visitors and formed innovative partnerships with brands such as Google and Travelocity to promote the City to people around the world,” said Mayor Bloomberg. “And by extending these new travel resources to our residents, we are giving New Yorkers the chance to more actively take advantage of the City’s diverse and exciting neighborhoods.”
The new center, designed by WXY Architecture and Urban Design Local Projects, will feature new interactive capabilities, including personalized itineraries. The center features digital NYC maps and up-to-the-minute event and venue information on attractions throughout the five boroughs. Wall-mounted multi-lingual information kiosks, available in nine foreign languages, offers information on how to navigate New York City with transportation tips and an array of services.
NYCgo.com features a comprehensive one-stop hub of information for visitors and residents, tailored to the interests of a variety of lifestyle categories, with select information available in nine foreign languages. The website, developed in conjunction with interactive agency Huge, Inc., will also feature user-generated content through a new MyNYC feature, allowing site visitors to create personal profiles, provide input on New York City experiences, rate and review venues and events, and share recommendations among users with similar interests
“Our goal with the new center and nycgo.com was to curate the best of what the City has to offer while providing unique and effective platforms to help maximize the NYC experience,” said George Fertitta, CEO, NYC & Company. “The synergy between nycgo.com and our InformationCenter technologies will expose residents and visitors to new dynamic content and information each day. By ensuring that our content is as robust as possible, we will also strive to develop a loyal following of visitors and residents.”