View all newsletters
Latest in Luxury - Sign up to our weekly newsletter
  1. Travel
  2. Travel News
June 26, 2012

Ace of Diamonds: Design Your Own Jewelry with Seror Diamonds

By Pardhasaradhi Gonuguntla

Paris – Reported by Elite Traveler, the private jet lifestyle magazine

Seror Diamonds is a new fine jewelry concept which allows the customer to design from scratch their own personalized jewelry. With no boutiques or advertisement, Seror Diamonds has previously relied on word of mouth to expand the business but have now launched their new website to give customers access to the workings behind their unique vision.

Seror Diamonds is the brainchild of Certified Diamond Trader David Seror whose passion for the diamond trade took its roots in his grandfather’s jewelry business. Inspired by the response from customers to his grandfather’s efforts to personalize their jewelry, he envisioned a service by which customers can take complete control of the manufacturing process to create their own bespoke pieces.

The process of creating your own custom-made jewelry starts with sketches of your discussed design, followed by selection of materials. Your approval is requested at each stage and Seror Diamonds promises to have your jewelry ready in three weeks.

The range of jewelry on offer includes rings, necklaces, bracelets and earrings, all of which are handcrafted according to the customer’s design at one of the Seror Diamonds workshops in Antwerp, Belgium, Paris and Nice. Each of the GIA-certified diamonds used are high quality raw materials procured without any intermediary and come in an array of colors including ‘Fancy Yellow’ and ‘Fancy Pink’.

Customers can specify not only the weight of the stones, which range from 0.01 to 5 carats, but also the clarity, and the kind of cuts they wish to have in an effort to achieve a completely personal piece of jewelry. Seror Diamonds ensure that the entire process is completely confidential and aim to make each of their creations tailored to suit the customer’s needs.

www.serordiamonds.com

Content from our partners
Nightcap: Enjoy Live Music All Summer at Nemacolin Resort
How to Enjoy America’s Cup 2024 in Barcelona
From Mexico to Manhattan: Clase Azul’s Latest Tequila Captures NYC

Select and enter your email address Be the first to know about the latest in luxury lifestyle. Get the latest news on hotel openings and in-depth travel guides. Get insider access to exclusive promotions and special offers from our luxury partners.
Visit our privacy Policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thank you for subscribing to Elite Traveler.

Websites in our network