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July 11, 2011updated Jul 09, 2015

Ateliers deMonaco Unveils First Womens’ Watch

By Pardhasaradhi Gonuguntla

Monaco – Reported by Elite Traveler, the private jet lifestyle magazine

When Charlene Wittstock—the former Olympic swimmer and newly-crowned Princess of Monaco following her July 2nd wedding to HSH Prince Albert II—first visited Ateliers deMonaco’s manufacture, she jokingly asked when their women’s collection would launch. The watchmakers took her request to heart, and two years later, they have released La Sirène, a high-end watch named for and inspired by Wittstock herself.

The dial’s design incorporates the King Protea, South Africa’s national flower, in a nod to Wittstock’s home country. The use of light blue topaz, the color of water (not to mention Wittstock’s deep azure eyes), pays tribute to Wittstock’s successful Olympic swimming career. A 39mm 18K gold case houses an accurate automatic movement crafted from silicium.

La Sirène will be crafted in limited quantities, as production is dependant on the availability of the appropriate gem stones. It will retail from about $114,483.


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