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November 14, 2012updated Feb 11, 2013

From the Pitch to the Plane, David Beckham Pilots New Breitling Campaign

By Pardhasaradhi Gonuguntla

Grenchen, Switzerland—Reported by Elite Traveler, the private jet lifestyle magazine

Through its long-established ties with aviation, the sky has always been the limit for Breitling – as the brand has proved throughout its history by creating a number of travel watches including the famous Unitime in the 1950s and 60s. Now, however, the brand has taken to different kind of runway, announcing David Beckham as the face of its Transocean Chronograph Unitime worldtimer watch.

The new campaign establishes a long-term partnership between the innovative and historic Swiss brand and one of the world’s most celebrated icons. And speaking of celebrated, Breitling’s Transocean Chronograph Unitime, launched in spring 2012, comes equipped with the new Manufacture Breitling Caliber B05 featuring a patented mechanism and has asserted itself as the ultimate travel watch with a double disk that reads time in all 24 timezones and ultra-user-friendly crown-operated correction system.

One of the world’s most successful sportsmen and style icons, Beckham whil feature in a stunning Breitling campaign by renowned American photographer Anthony Mandler. “I’ve always been a long-time admirer of Breitling”, said David Beckham. “As a company they create not only the highest-performance watches but also timeless designs that have inspired generations. It was a natural choice for me to partner with this fantastic brand.”

www.breitling.com

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