Miami, Florida – Reported by Elite Traveler, the private jet lifestyle magazine
The Lord Balfour, will be making its debut in winter 2012 after a multi-million dollar renovation. This South Beach hotel is situated directly on Ocean Drive, south of Fifth Street, in a neighborhood better known as “SoFi” to the locals, sitting steps away from warm turquoise waters and white sandy beaches. The 64 bright and airy guest rooms offer a refreshing spin on its interior design by weaving in a bit of the history of Lord Balfour, a Prime Minister of England and an Earl. Fully entrenched in his formal titles and British traditions, Balfour was considered to be totally irreverent. It is whispered that he and Lady Elcho were greater than friends and less than lovers, which was a liberated idea for their time and titles. We live in a new era – and this is South Beach.
Enter the hotel’s public space comprising lobby and bar, and you’ll discover a chic vintage setting combined with animated and witty design details. A prominent display of mirrors, on a backdrop of soft textures is a playful homage to Lord Balfour, a man who was considered thoroughly vain. Clever expressions he coined loudly resonate today: “A good speech, like a woman’s skirt, should be long enough to cover the subject and short enough to create interest.”
Guest rooms feature natural and sustainable bamboo hardwood floors and all of the modern comforts required of traveler’s today. Oversized windows overlook the interior palmed courtyard, Ocean Drive, or offer city views of the SoFi neighborhood. Furnished with custom designed writing desks and chairs, and leather lounge seating, additional amenities include ETRO bathroom products in a scent that will satisfy both men and women. Comforts include luxurious bed linens along with plush robes, towels and slippers. Fully modernized for today’s guests, rooms feature docking stations, 40” televisions and complimentary WiFi.
The Lord Balfour molds well into the rich diversity of Art Deco styles as its exterior is marked with forms of the industrial era. Originally opened in 1940, the Lord Balfour hotel opened its doors as the influx of tourists streamed to Miami Beach, with an enthusiasm for the warm and sunny climate – continuing to do so today. The hotel sits in close proximity to the city’s ever growing arts and culture scene.