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September 22, 2007updated Feb 11, 2013

Saks Fifth Ave and Sentient Jet announce partnership

By Pardhasaradhi Gonuguntla

Saks Fifth Avenue, one of the world’s preeminent fashion retailers, has formed a strategic partnership with Sentient Jet, the leading provider of private jet membership and one of the country’s fastest-growing private jet companies, making Sentient the official private jet provider of Saks Fifth Avenue. As part of the agreement, Saks Fifth Avenue and Sentient Jet will participate in a number of joint marketing programs to provide both Sentient and SAKSFIRST Platinum and Diamond members with unique benefits.

“Saks Fifth Avenue and Sentient Jet share a rich tradition of world-class luxury and service,” said Steven Hankin, chief executive officer of Sentient Jet. “This partnership is a great opportunity for Sentient to reach Saks Fifth Avenue’s discerning clientele and to further showcase Sentient’s commitment to delivering an extraordinary experience with each flight.”

SAKSFIRST Platinum and Diamond members who join Sentient Jet before December 31, 2007 will receive a special SAKSFIRST rate on the Sentient Jet Gold-level Membership and a Saks gift card worth up to $2,500. Sentient Members will receive special access to Saks events as well as exclusive seasonal offers in Saks stores and on saks.com.

“Saks Fifth Avenue customers and SAKSFIRST members have high expectations for exclusive, personal service and travel is an important part of their lifestyle,” said Steve Sadove, Chairman and CEO, Saks Fifth Avenue. “Sentient provides a luxurious, flexible and service-oriented option in private aviation, and we look forward to providing our members with access to the benefits that come with a Sentient Jet Membership.”

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