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February 24, 2012

vbeauté Introduces It Kit

By Pardhasaradhi Gonuguntla

New York, NY – Reported by Elite Traveler, the private jet lifestyle magazine

When New York socialite Julie Macklowe couldn’t find skincare products that could keep up with her on-the-go lifestyle, she created her own. Her answer to skin care for the modern jet-setting woman is vbeauté. With ingredients sourced from Switzerland, vbeauté incorporates an exclusive complex of Alpine Rose Botanical Technology (ARBT) and BioCellular Peptide (BCP) which promotes firm, elastic and line-free skin. Suitable for all skin types, the natural products are paraben-, gluten- and nut-free.

Macklowe’s latest offering is the It Kit ($165), a collection of five must-have carry-on approved skincare products for the world wanderer. Consisting of a gentle foaming cleanser, facial exfoliator, anti-wrinkle protecting serum, nourishing repair eye crème and a daily moisturizer, the patented It Kit, housed in a sleek gunmetal clutch, is a refillable and customizable skincare system that’s become the latest travel essential. Subscriptions for favorite vbeauté products are available for replenishment in on-the-move sizes, perfect for frequent jet setters.

Click here to buy vbeauté.

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