May 28, 2009

Why Lounge By the Pool When You Can Get WET?

Escape to the premier rooftop oasis in the desert this summer while lounging poolside on the hottest white sand beach in the area, sipping signature cocktails under soaring palms and mingling with international tastemakers and locals in the know at W Scottsdale Hotel & Residences.

Take a dip in WET℠ to find the only “cool” pool in Arizona where high-tech chillers keep water temperatures crisp during the sizzling summer months. The year-round, 24/7 hot spot, WET℠ sits on the second floor of the posh new hotel where swimmers relax under umbrellas and enjoy underwater tunes while waving to arriving guests below through four giant portholes at the bottom allowing a sneak peek at swimmers above.

Completing the ultimate indulgent day at the pool, those interested in a more intimate experience can relax and unwind in one of 13 private cabanas. Offering the latest in tech-savvy luxuries, each private cabana is complete with individually controlled sound, flat panel TVs, Wi-Fi access and personal poolside service. Guests can also opt to spend the day on the beach in one of four, cozy linen-draped daybeds providing just enough shade, careful not to block views of the stylish pool scene.

“Guests and locals come to WET℠ to be seen,” said W Scottsdale General Manager, Leon Young. “Saturday night our two outdoor bars, Shade and sunset.beach, are packed. On any given weekend we host guest DJs, celebrities and feature live performances. Sunday we change things up with Sunset Sessions featuring acoustic performers, creating an entirely different vibe.”

Lined with endless rows of vivid white lounge chairs decked with signature purple W towels, WET℠ is a natural daytime destination. The sultry sand beach bar, sunset.beach, caters to guests’ every request serving up fresh muddled fruit elixirs, frozen treats and light poolside fare.

At night, WET℠ transforms from its hip, social sun-bathing scene to appeal to the late-night, jet-set crowd offering exclusive live concerts, high-profile fashion shows and star-studded events serving as the pulse of downtown Scottsdale’s nightlife.