View all newsletters
Latest in Luxury - Sign up to our newsletter

Vista Global Launches New Private-Aviation Brand, XO

By Emma Reynolds

Just last week, Vista Global announced the launch of XO, a new private aviation company and global jet digital marketplace. 

Vista Global, founded by Thomas Flohr, is private aviation holding company that recently acquired JetSmarter in April and XOJET in late 2018 and runs Flohr’s company, VistaJet. Utilizing XOJET’s customer-centric expertise and JetSmarter technology, XO is the latest on-demand digital marketplace for private fliers.

As the industry shifts towards needing more on-demand offerings, XO aims to fill that void. Through XO, customers can instantly book a flight, book a seat on an existing flight or purchase a membership through the XO app or online that best suits their needs, whether they travel once a year or once a week. They will have access to more than 1,500 private jets around the world for whatever their needs may be.

XO offers customers even more flexibility than before with these on-demand options. Customers will also have a dedicated Aviation Advisor to help them with all their booking needs and suggestions for travel. 

“In the first month after closing our acquisition of JetSmarter for its innovative technology at the beginning of May, we have worked relentlessly to establish a new company, a new brand, new products, and be ready to serve every single customer in the business-aviation market. XO, powered by JetSmarter technology, is well equipped to address the $11B-per-year global market of On Demand business aviation, as well as the new market of customers moving up from First and Business class. I can’t wait to go live and introduce our suite of XO solutions to the market.”

The best part? Existing customers of XOJET and JetSmarter will have access to Vista Global’s services and will have the option of transferring to a different membership option with enhanced membership benefits.

Easy access to travel is (literally) in the palm of your hand.

Content from our partners
The Places Philanthropy Can Take You
Champagne Laurent-Perrier’s Cuvée Rosé: The Ideal Valentine’s Gift
Inside Turnberry Ocean Club's Ultimate Sky Residence

Topics in this article :
Select and enter your corporate email address Be the first to know about the latest in luxury lifestyle news and travel.
Visit our privacy policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thank you for subscribing to Elite Traveler.

Websites in our network