For Blancpain, innovation is not exceptional but simply traditional. Constantly creating, the brand makes watches for the modern man: conventional yet performatively progressive. This is achieved through the sourcing of specialized resources such as titanium, unique metal alloys and ceramic to ensure that each component is made from the right material to function at its best.Designed with free rein of imagination, collections such as Air Command, Fifty Fathoms and Ladybird, deliver the high functionality that the name suggests. Embodying luck, the Ladybird line is a refined and riveting collection whose bedazzling diamond bezel inspires good fortune. Similarly, the Air Command series allows wearers of its timepieces to sovereign over their space, swinging their arm with the same conductor's authority as that which created the pieces in this cutting-edge collection. And though fathoming 50 things at once may be mind-boggling, the first modern diver's watch enabled by the Fifty Fathom series reflects that complication can be made simple. Even when one is under water, they can always be grounded by time.