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December 4, 2018

Graff Opens Flagship Boutique in Hong Kong

By Emma Reynolds

Steps away from its former location, Graff opened the doors to its new Hong Kong flagship boutique this past weekend. The opulent 2,800-sq-ft salon in the heart of the city was designed in a collaboration between Graff and Peter Marino, and is an elegant space brimming with diamond jewelry and watches.

More than just a place to shop for your diamonds, the store itself is a work of art, with sculptures and furniture by renowned artists including Roberto Giulio Rida, Juan and Paloma Garrido and André Dubreuil. A Dubreuil-designed vitrine showcases a selection of high jewelry, while lighting and furniture designs by Rida grace the walls of the store.

With a distinct feminine touch, the store features neutral and golden tones with cream-colored furniture, fragrant flowers and mirrored surfaces. Taking center stage is a chandelier designed by Mark Brazier-Jones.

You’ll find high jewelry, wedding rings and watches inside — take your pick from one-of-a-kind creations or complicated watches. Special events can be hosted at the store – there’s a dedicated room in back in addition to three VIP rooms, so you can browse jewelry without any distractions.

For more information, visit graff.com

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