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September 22, 2008

Explora And Swarovski Optik Form A Luxury Partnership

By Pardhasaradhi Gonuguntla

Santiago, Chile – The visionary adventure company, explora, is putting a sharp-seeing twist on travel to the remotest regions of South America through a new partnership with Austrian premium brand Swarovski Optik. Set amid the world’s driest desert and the continent’s most dramatic peaks, explora Atacama and explora Patagonia will soon be outfitted with high-end Swarovski Optik binoculars, the better for guests to experience the rugged and desolate beauty in crisp, clear and close detail.

With an eye on discovery, explora will soon introduce Swarovski Optik SLC 8×30 and Swarovski Optik EL 8×32 binoculars for guest use at both travel operations. With this new partnership the Austrian brand for high end long-range optical instruments, known for their international commitment to nature conservation projects, will help to extend the appreciation for nature and their hidden pleasure and beauty.

Retailing for $1,099 and $1,699, respectively, each model is lightweight and easy to handle whatever the scenery or terrain. Either for guest use during explorations or for retail at Hotel Hotel de Larache in Atacama and Hotel Salto Chico in Patagonia, the binoculars and additional Swarovski optical equipment will be available by mid-October 2008.

explora guides will be trained in proper use by Swarovski technicians. Rather than pay Swarovski Optik a fee for use of the binoculars, explora will make donations to local community and nature conservation groups, benefiting the enduring local cultures and peoples.

The compact SLC Binocular is quick to focus, with Swarovski Optik multilayer coatings for brilliant and color-true representations of natural and cultural phenomena, and a field of view of 408 feet at 1,000 yards. The new and nimble EL Binocular is superb for spotting wildlife, with exceptionally crisp images and a quick-focusing, wide-angle ocular for a sizable field of view of 420 feet at 1,000 yards.

Certainly, guests of explora will have plenty to see. Set amid the Atacama Desert in northern Chile, explora Atacama delves deep into the lunar landscape with mountain climbing, horseback riding, hiking and walking adventures departing daily. Hotel de Larache, which is in the midst of a wide-ranging renovation to be wrapped up this fall, also has a private observatory with a Meade 16 f/10 LX200R Advanced RC Telescope for viewing the heavens. And down here on Earth, check out flamingos in the Salt Flat, scurrying vizcachas, ducks, foxes and more.

Hotel Salto Chico is surrounded by sky-scraping peaks on the edge of Torres del Paine National Park at the southern tip of Chile, with towering beauty forming a dramatic backdrop for trekking, horseback riding and mountain biking explorations, as well as viewing via superb optics. There are more than 120 bird species to be spied in Patagonia, like Andean Condor, Common Duca Finch, Band-Wing Nightjar, Green Backed Firecrown, and Patagonian Tyrant. There are also avalanches at the French Glacier, and ice crashing down from the Grey Glacier spectacular shows, however you look at them.

Rates at explora Atacama and explora Patagonia for a three and four night stay start at $1,773 and $3,544 respectively.

For reservations or more information on explora throughout South America, email reservexplora@explora.com, or visit the website at www.explora.com For more information on Swarovski please visit www.swarovskioptik.com

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