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August 6, 2014

W London – Leicester Square

By Chris Boyle

Dining Room / E Wow Suite

Step into the spotlight at W London – Leicester Square, inspired by London’s red carpet, music, and fashion scene. Premiering what’s new and next with a true insider experience, W London is set in the heart of the West End, where glamorous movie premieres take place and where Soho’s electric nightlife is at your doorstep.

Veiled in translucent glass designed by Jason Bruges Studio, the hotel changes color according to the time of day and ambience of the area, and features 192 guest rooms, including 21 suites, as well as the United Kingdom’s first Spice Market restaurant from three Michelin-starred chef Jean-Georges Vongerichten. For those with a palate for good times, a stay at W London combines iconic design with contemporary luxury.

Top Suite: E Wow

Living Area Lounge / E Wow Suite

Number of rooms in suite: Three

Number of entrances to suite: One

Number of bathrooms: Two full

Number of suites in hotel: 21

Suite style: Contemporary luxury with bespoke artwork, by Concrete Architectural Associates, 2013

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Key selling points: This luxe suite is the epitome of the hotel’s unique design concept with a circular, rotating Chesterfield sofa under a mirror ball sculpture, specially commissioned photography from Marcel Van Der Vlugt, and floor-to-ceiling windows overlooking Leicester Square. An oversized master bathroom offers a large island vanity, Jacuzzi bath with a 62-inch plasma TV, and a four-person shower.



  • Square footage: 1,615
  • Nightly rate: From $4,725

General Manager Coen Van Niersen

10 Wardour Street, London, UK


Spa Services

Whether you are in need of pampering or revitalization, the AWAY Spa will help you recharge with one of the delightful signature.

Treatments, work out with a personal trainer in SWEAT, or simply relax in the sauna and steam rooms.

Spa Manager Charlotte Bull,


Top Restaurant

Spice Market: This sister restaurant to the iconic New York outpost of the same name, offers vibrant South East Asian street food by three Michelin-starred chef Jean-Georges Vongerichten.

Manager Shane Safi,


Other Services

Whatever/Whenever: W Hotels’ signature service philosophy pushes the boundaries of possibility to offer guests literally whatever they want, whenever they want it.

Insider: As experts in anticipating your wishes and delivering “wow” in unexpected ways, the W Insider will amplify your entrance to the city and reveal all that’s future-forward in music, fashion, design, and entertainment.

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