The Suite

A riot of color, charm, and irreverent glamour, The Penthouse at Broadwick Soho feels less like a hotel suite and more like the pied-à-terre of a fabulously well-traveled eccentric. Designed by Martin Brudnizki, the space is a bold celebration of maximalist style — where Murano glass chandeliers, Pierre Frey fabrics, and curated artworks (including Warhol) meet velvet walls and gleaming brass. A plush king bedroom wrapped in Frette Italian linens flows into a lavish living area, anchored by a sculptural elephant-shaped cocktail bar stocked with hand-selected spirits. The Giallo Siena marble bathroom features a soaking tub, walk-in steam shower, and rich gold fixtures. Step outside and London unfolds from the suite’s private terrace — an intimate, elevated setting for alfresco cocktails above the buzz of Soho. The Penthouse is anything but quiet — it’s opulent, joyful, and utterly unforgettable.

The Hotel

Nestled in the vibrant heart of Soho, where some of the city’s best restaurants rub shoulders with world-class theaters and electric bars, Broadwick Soho blends urban sophistication with a boutique charm. Inspired by the lively character of the neighborhood, its interiors (by Martin Brudnizki) showcase a mix of contemporary design and classic elegance. The hotel’s rooftop bar offers panoramic views over London, while its hot-ticket restaurant, Dear Jackie, highlights classic Italian dishes with a modern twist. Head to the adjacent bar, Bar Jackie, for a post-dinner cocktail. With its intimate atmosphere and stylish aesthetic, Broadwick Soho offers a distinctive stay in one of London’s most dynamic districts.

Amenities

• Facilities for disabled guests
• 24-hour Front desk
• 1 restaurant
• Pet-friendly
• Bar