This year, Harrods celebrates 175 years since it first started serving customers in Knightsbridge, London and the iconic British department store is marking this significant milestone with a special edition of Courvoisier’s Extra cognac.
Both brands are leaders in the world of luxury, characterized by a long-standing commitment to only offering the finest products and services, so this partnership seems fitting.
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For the bottle’s unique design, Courvoisier teamed up with award-winning British artist and art director Clym Evernden. The illustration encapsulates the best of both brands using Evernden’s signature style: both the facade of the Harrods department store in Knightsbridge and the Maison Courvoisier in Jarnac are painted on the bottle and box.
Evernden’s design brings to life the taste, aromas and stories behind the cognacs. The Courvoisier Extra cognac is derived from the distillery’s oldest and most intense eaux-de-vie, aged for almost 50 years. Its deep and intense taste is enhanced with exotic, tart and sharp flavors, and goes well with slightly acidic or sour pairings such as exotic fruit and tangy dishes.
Sarah Isaac, head of Suntory global spirit brands, said: “The partnership with Clym Evernden was originally born out of an attraction to his style of illustration. The light, bright, joyful artistry is in keeping with the world we have for Courvoisier. He has magnificently brought to life the partnership of Courvoisier and Harrods – a homage to our shared values of celebrating the finest things in life, crafted with mastery, artistry and creative flair, with an unparalleled commitment to excellence.”
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Maison Courvoisier’s chief blender, Thibaux Hontanx, said: “Throughout the past 175 years, Harrods has been committed to celebrating the world’s finest, with unparalleled variety, ultimate exclusivity, unique experiences and unsurpassed service. We are delighted to partner with Harrods to launch this very special edition of Extra in the UK.”
The Harrods 175th Anniversary Edition Extra Cognac is available exclusively at Harrods UK online and in-store, for £450 ($585). For more information, visit courvoisier.com.
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